Recipe Rich Pins: Should You Use Them or Not?

There’s a big debate going on about Pinterest Recipe Rich Pins lately: should you use them or not? We are here to share some insider info on the issue.

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  1. Cathy says

    Thank you for this very helpful post! As someone who is just getting started with a new food blog, I will be applying for Rich Pins! I had been reading the arguments against them and wasn’t going to apply. However, you have changed my mind.

    I especially appreciate your point about people saving the pins for later rather than making the recipe right away. This makes total sense to me. Obviously, I also want to optimize search results!

    • Abbey says

      We are so glad this was helpful! Pinterest can be fickle, and it’s good that you are taking your long-term business goals for your food blog into account!

  2. Helen | Jam Sandwiches says

    I completely agree with this. As a Pinterest user I find recipe rich pins so much more useful and I’m much more likely to click throuh to the site if I can see ingredients that I know I already have. I think the clicks people get from disabling rich pins will be a lot of people clicking to see the ingredients, finding they don’t have them, then clicking away. Hardly quality clicks!

  3. Christine says

    Enabling rich pins was one of the first things I did when I pinned my first original recipe. They are so helpful. I think the bounce rate will actually be lower, as the audience knows what to expect before they click. Also time spent on page will be longer. Just my 2 cents. 🙂

  4. Oum Bilal says

    This has been so useful thank you!! I’ll keep posting rich pins, hopefully I get ranked well very soon. Thanks for your help and good luck to everyone!!’🥰

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