Licensing and Contract

• Why this workshop?

  Licensing: Learn licensing basics: what is licensing and why we license images. How to manage client conversions around licensing, including my word-for-word script and how to handle tough conversations with clients. I’ll be sharing pricing a license with examples from my career spanning a decade. Including licenses from around the world and licenses from $1 to $10,000. We’ll cover licensing tips and must-haves for pricing, how to build licensing into a contract and invoice, as well as, licensing Q+A and discussion.

  Contracts: Do you want to learn what legal rights you have by creating photos and videos and how you can use them to leverage contract negotiations? Do you struggle to understand legalese? (Hey, most people do!) Do you freak out when a brand or restaurant sends you a contract to review? Would you like to be in a position to understand what certain legal terms mean so you can negotiate for MORE? If so, then this Licensing and Contract Workshop is for you! By the end, you will walk away with a much better understanding of your rights, how to leverage them in contract negotiations, and how to mark-up parts of a proposed contract. I am excited to explain all the legalese in terms that make sense so you can better protect your business and get paid more.

  Who is it for? This workshop is geared towards anyone and everyone who works with brands, restaurants, other food photographers or bloggers, virtual assistants, or any other person or business. Learning about licensing and related key contract provisions will help you in your business and with every contract you or your business enters into throughout life. Anyone who earns compensation or commissions from taking photos needs to understand the mechanics and legal nature of licensing photos to clients. Aimed at beginner and intermediate photographers.

  When and where is it? This is a 1 day virtual, hands-on workshop will take place online August 11, 2023. There will be a replay available in the following weeks for attendees only. This is an actual working session where you’ll accomplish big things!

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• Who will be speaking? 

  • Rachel Korinek (she/her) – Hi! I’m Rachel, an Aussie transplant, professional food photographer and the founder of Two Loves, a studio and online workshop platform that blends my passions for food and photography. I love to capture visual stories and create bright, uplifting imagery that emphasises the beauty and emotional connection of real food. When I’m not behind the camera, I’m travelling or tracking down my next favourite dish.
  • Rob Finkelstein (he/him) – Rob Finkelstein has been practicing law in New York City for more than 20 years. While operating his own law firm, Finkelstein Platt LLP, Rob attended and graduated in 2018 from culinary school for pastry arts. He then launched his recipe blog, Cinnamon Shtick, took up food photography, and landed several deals with various brands. He has represented numerous food photographers in connection with drafting and negotiating contracts with large and small brands. Combining all his background, Rob recently launched an online, on-demand class, “Understanding Food Photography Contracts”.  The course provides food photographers with a food photography contract template, detailed explanations of what every word means, how and what to negotiate, templates for a proposal and contract amendment, a primer on social media and the law, and much more.
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• Value

  Valued at $1500!!! All for only $199! 

  *Walkthrough of how our speaker priced a tricky 5-figure license

  *Learn the basics of intellectual property (copyright and trademarks).

  *Strengthen your negotiation skills.

  *Gain the knowledge you will use throughout your life.

  Notes:

  • Every Virtual Workshop will be recorded. Every attendee will receive the recording within the weeks following the event whether they were able to attend that day or not. 
  • Licensing is a very tricky topic and each photo license is different. Rachel will be bringing her experience with licensing images to clients across the world over the past decade with real client examples and figures.
  • Those attending will gain a discount for Rob’s online course, Understanding Food Photography Contracts, his online, on-demand class that includes a contract form and full, detailed explanations of every word.
  • Nothing conveyed during this workshop is intended be legal advice. This workshop is strictly educational in nature. If you seek legal advice, you should seek counsel from a lawyer of your own choosing.
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